Barack Obama has won! Barack Obama has won! That’s right, in a nearly uncontested race for digital superiority, the upstart Democratic presidential nominee has obliterated John McCain at the digital polls, trouncing his opponent with an Internet onslaught that is almost embarrassing for the Republican nominee.
Here’s some interesting tidbits from the race:
1. On FaceBook, Obama is so far ahead that the race is over. He has over 1.3M friends compared to a paltry 200K for McCain. All things being equal, the McCain FaceBook site looks like it was designed by an eighth grade civics class and Obama’s looks remarkably clean and professional.
2. MySpace, which seems a little more focused on media distribution than anything else these days, also reveals an obvious winner. Obama’s site is more personal with blog entries and lots of doodads: posters, buttons, videos. McCain’s site looks almost comatose with few updates and a cluttered, hurried design. Obama has almost 500K friends on MySapce and McCain only has about 63K.