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Umbraco, is it the best Open ...*

Posted by Akshay Sura on Aug 17, 2008
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I worked on several projects involving SiteCore CMS, Ektron, DotNetNuke, Joomla, Mambo and custom Content Management systems. Out of all of the above mentioned CMS softwares, Sitecore stood out the most. In fact I was so impressed that I even got certified for Sitecore version 5.3.1 The features I like about Sitecore are its Structure, the ease of Navigation and most of all --its stability. The one drawback, however, is that the process of ...

Reviving The Long Tail of SEO

Posted by Jeffrey Smith on Aug 16, 2008
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The topic of long tail search engine optimization is elusive at best. The fact is, when considering keyword research and acquisition you have the choice of targeting the appropriate keywords that deliver relevant traffic that converts to your website. The concept of the long tail was originally coined by Chris Anderson editor in chief of Wired Magazine in 2004. The basis is that typical keyword research only scratches the surface and focuses on ...

Improving Your Chance of Link ...*

Posted by Kelvin on Aug 15, 2008
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There’s been hundreds if not thousands of articles written about link bait. I’d hazard a guess that there’s probably even more articles about how to write the bait than there is paid up pieces of link bait for clients. But with this post I’m going two try and write about something slightly different. With link bait the content is hugely important. There are some great articles out there about how to write titles, about making your ...

SEO, is it Method, Art or ...*

Posted by Jeffrey Smith on Aug 15, 2008
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Aside from SEO being a collection of mere tactics and techniques, practicing search engine optimization is just as much of an art as it is a science. Finding the appropriate responses to inquiries that pose to create obstruction from a relevant high ranking position is second nature to the intuitive SEO. Mutually, since multiple systems are layered and built on top of other algorithmic systems, tracing the rounds of cause and effect through ...

Guide to Buying Traffic

Posted by Kyle Robbins on Aug 15, 2008
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While many niches depend on PPC search traffic, there’s a wide group of sites that benifit from bought traffic from individual sites.  Often times you can get very high quality traffic that converts very well from niches that tend to deal in a more direct site to site type traffic deal, rather than 3rd party ad networks. This guide is mostly to be used when buying traffic from forums, from individual websites, and from “plug” type ...

6 Common Website Mistakes ...*

Posted by Jill Whalen on Aug 14, 2008
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As I'm reviewing company websites to prepare for our August SEO Training Class, I'm struck by how often I see the same website mistakes. Since we've been offering the SEO classes over the past 7 months, we've reviewed over 40 websites. In each class of 6 online marketers, there's never a dearth of problems to point out to them. I'm not talking about minor glitches here, but stuff that prevents the website from reaching its full potential ...

Every Cloud… Search ...*

Posted by Kelvin on Aug 14, 2008
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At the moment doom and gloom seems to surround the economy, whether or not search marketing budgets are going to fall remains to be seen though. We’ve had a few clients get more pragmatic with their spend; but generally it doesn’t seem as bad as everyone feared. Though that could easily change. But with every negative situation there comes opportunities. And in the search sphere there are few you’d be mad not to take advantage of. Buy ...