Sometime Search Engine Optimization (SEO) seems to have morphed into a mystical creature. Most people, even those who design and develop websites for a living, know they need it, but don’t know exactly what it is. They have been feed so much rheteric and sales speaches that they seem to have given up on SEO long ago.
Well, you shouldn’t. And if you have, I’m here to help you rekindle the love affair. While there are definitely concepts that can’t be covered in a short article and many that can really, truly only be done by professionals, there’s plenty you can do to give you a leg up and get more search engine traffic for your sites and your clients sites. (more…)