A great website with superior content goes a long way to getting your business recognized. But if you want to convert that customer contact into a sale, some businesses require a customer to find the brick and mortar place of business. Other customers need to know where to bring items for repair, and others just prefer to conduct their business in person.
Save yourself a lot of time and trouble giving directions by embedding a Google Maps locator right on your website using Google Maps API.
This tool allows you to use JavaScript to place a Google Map into your site, pinpointing your location with the superior accuracy that internet users have come to expect from Google Maps.
You can add different utilities for manipulating maps that are the same as the tools your customers are used to using on the Google Maps page. You can also utilize the numerous utilities available for manipulating maps, and add content to your maps by using various other services.
The Google Maps API will let you create a robust, customized map environment that is familiar to your customers and unique to your business. You can choose from normal, 2D maps, satellite maps, and hybrid maps showing some photographs and prominent roads.
There are many other features you can add to your map, like street view, street view points of view, geocoding and reverse geocoding (converting physical addresses into geographic coordinates of latitude and longitude), and a local search bar.
If your website is free and open access, then Google Maps API is free for your use.
You can actually earn advertising revenue from using your Google Maps API. The new GoogleBar has advertising beside local business search results. You can earn from this advertising if you have a link from the GoogleBar to an AdSense account. It’s easy to sign up for an AdSense account, as well.
For an overview of the Google Maps API and an introduction to the many features, check out the website at http://code.google.com/apis/maps/.
For instructions on how to utilize many of the features of Google Maps API, including the advertising feature, click here: http://code.google.com/apis/maps/documentation/services.html#Advertising