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Web Analytics

by on Feb 10, 2009 (2) Comments

Web Analytics, as the name suggests is the process of colleting, analyzing and interpreting the data about the activities of online users accessing your website. This has become an integral factor in almost all online businesses as it optimizes your business by providing meaningful data about how your site is being utilized.

Sitecore CMS 6 Fundamental Concepts

by on Feb 05, 2009 (2) Comments

Here is a PDF about Sitecore CMS 6 Fundamental Concepts. I hope you find it useful.

Rich Internet Applications

by on Feb 05, 2009 (1) Comments

Rich Internet Applications, a well-acquainted term to most of us these days, was coined in the year 2002 by Macromedia. At first Microsoft called it, Remote Scripting and later Forrester Research named it as X Internet in the years 1998 and 2000 respectively.

In spite of such changing terminologies, the basic domain of Rich Internet Applications remains the same over the years. The changes that Rich Internet Applications brought in today’s web world is significant. It has almost abolished the traditional web applications that revolved all its activities in and around a client-server design with a thin client. With slow but continuous evolution of internet standards, it has become a tough job to delineate what exactly constitutes in a Rich Internet Applications and what does not. However, there is one common characteristic shared by all the Rich Internet Applications and that is all of them introduce a middle layer of code, also known as a client engine, connecting the server and the user.

Internet Explorer 8 RC1

by on Jan 29, 2009 (0) Comments

After the release of IE 8 Beta 2 in August 2008, Microsoft has released the near final version of its web browser, the IE 8 Release Candidate 1 on January 26th 2009. Unlike IE 7’s monolithic browser architecture, IE 8 comes with architectural changes that are referred to as “loosely coupled IE” or “LCIE” by Microsoft and hence ensures better browsing stability and lesser propensity to potential exploits. The loosely coupled system puts the different tabs in different system processes unlike IE 7, where there were different processes for different windows but the tabs, toolbar extensions, ActiveX controls were managed by the same process and hence a crash or failure in any one of them lead to the crashing of the whole browser window. Google Chrome too uses this approach of running separate processes for different tabs and in addition it also gives plug-ins separate processes.

Cloud’s the word for SEO

by on Jan 26, 2009 (1) Comments

SEO is all about optimizing ones website to the highest order of ranking in the search results. Consequently, if your website can manage to achieve that position, its impact on your business will be profound. However, the bad news is, there are very few people who actually realize its importance.

There are a number of strategies through which one can optimize their own website. Of these, the one that is worth mentioning is the “Cloud”. Many of you might have this question in your mind as to, “what is a cloud?” and “what does a cloud has to do in SEO?” Well, let me throw some light on this. Clouds can be of many types, such as, profile clouds, link clouds, content clouds and so on. However, the most commonly, or rather the only form of cloud used or discussed in the SEO works is the tag cloud. When you are looking in some website page, you must have come across a section headed “Tags”. Under this head you will see a bunch of words, placed one after another, some appearing small in size, whereas, some big and bold. The difference in the size is dependent on the number of times each word or tag has been associated with an item. This whole section is called ‘word cloud’ or sometimes called ‘tag cloud’. In general, the tag cloud helps a visitor to have an idea about the well-liked tags that are present in that particular site. The individual word or tag is actually linked to a page where you will get contents related to the tag you clicked.

This has been a very useful tool for search engine optimization and is gaining widespread acceptance by websites who want to optimize their keywords for search engines. Actually, the whole idea behind a tag cloud is to help you “visualize” content that is most relevant to a websites based on certain keywords or the keywords you searched for.

Our Sitecore Services

by on Jan 22, 2009 (0) Comments

You all know how much we like Sitecore. Finally after becoming a Sitecore Partner, we launch Sitecore Development services and Sitecore Hosting services. This blog’s page rank increased yet again to PR3. Thanks to all our regular readers. We rebuilt our website www.webdatamation.com in Sitecore. You can find more information about our Sitecore services using [...]

Getting Your Keywords Right

by on Jan 19, 2009 (0) Comments

Selecting the right keywords is the first and foremost thing to be considered in the optimization process. If the selection of keywords is not done properly, it would not maximize the return on investment (ROI) on the website promotion.

There are a number of misconceptions in selecting the right and relevant keywords, which, if not checked, can ruin the entire optimization process. Among the various misconceptions, the most common one is that bigger keywords are better. However, this is not true always. Suppose you are a life coach and you are trying to optimize your personal life-coaching website. Therefore, in this case, you can use “life coach” as the appropriate keyword for the site, which is small yet carries a lot of meaning to it.

Keywords should be very specific and should flawlessly relate to the products or the services that are being offered. One can even use keywords in phrases, but the phrases should be in small meaningful sentence format. Moreover, keywords should be such that have high frequency demands and low competition. High keyword frequency can also be defined as those, which are entered in the search bar while searching in any search engine and can draw high traffic. On the other hand, low keyword competition indicates lower number of websites using the same keywords to draw visitors.