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Six months ago, OpenSocial was nothing but a list of promised partnerships. But the social network application platform backed by Google has made a lot of progress since then as those partners started to go live with their OpenSocial Apps. First there was MySpace and Orkut, then Hi5, and most recently Friendster. All told, if you add up the various social networks that are now live with OpenSocial, it reaches a total of 350 million users. And ...

Buzz, Yahoo’s Digg-like effort to leverage reader gestures and third party content in determining the most popular news, removes it’s barriers to entry tonight. Until now only a hundred or so invited publishers could post news to Buzz. This was a big plug - Yahoo pushes a few Yahoo Buzz stories to their home page every day, resulting in huge, server-melting traffic surges to the lucky third party sites. Starting tonight, the invitation ...

Viral Content:  The only kind of virus people actively seek.  Google’s paying millions for it, making a huge purchase of the king of viral content, YouTube over the past few years.  And if Google sees viral content as the wave of the future, who am I to disagree.  If you haven’t heard the term “Viral Content” you have at least been exposed to the idea…  Creating content that spreads rapidly around the internet through word of… ...

Facebook has overtaken MySpace as the top global social network with 132 million unique visitors for a staggering 153 percent growth rate, according to comScore. MySpace is second at 113 million visitors, and Hi5 grew its global audience 100 percent to land at 56 million unique visitors. A new report from the online tracking company shows global usage of social networking sites growing 25 percent since June 2007. The U.S., however, saw the ...

Over the past few months, many people have commented on my Twitter promotional strategy. Most of the comments have been positive so I am taking the time today to write my Ultimate Twitter Resource guide. It will talk about all things Twitter, from what it is, to the many ways to use it, and other great Twitter related sites. I will forewarn you, this will get a little long but I hope you find it is worth the read. If you are more interested in ...

Call it the Facebook World Tour. Even though Facebook is now the largest social network in the world,—with 132 million unique visitors in June—it is also still the fastest growing. (At least among the major social networks). According to figures compiled by comScore, Facebook’s visitor growth is up 153 percent on an annual basis. This compares to anemic 3 percent growth for MySpace. Other social networks showing strong global growth ...

The leading edge of online corporate outreach once was the executive blog. Carefully crafted messages on a range of topics, closely vetted by PR firms, were posted every few weeks, calculated to appear spontaneous and thoughtful. Not surprisingly, many companies learned that customers didn't find those missives authentic, and they moved toward more dialogue-based tools. Now, with the advent of micro-blogging services like Twitter and Plurk, ...