Consider: Some cell phone plans are offering Internet capabilities for only $10 a month. Each provider is announcing the availability of different types of Smart Phones on what is nearly a daily basis. Many people can access email easily on their handheld devices and will soon expect to be able to access other internet content [...]
Category Archive for ‘Web Design’ 
Pay the Right Amount for What You Get
How much should you pay for web services? There are so many providers that market their services in different ways that it is difficult to know.
Generally speaking, you may pay slightly more for extra quality service and particularly good care, but you shouldn’t pay a premium price for any service, because you are likely not getting anything more than you would for a moderate price.
If a web company tries to tell you that their service provides more so they are worth more, do some careful comparisons. You’ll likely find that they don’t do anything more than their more moderately priced competitors.
What are some standard prices for web services?
How to Choose the Right Web Design Firm
Once you recognize the need for a good web design firm, how do you choose from among all the available companies?
Know Yourself
Before you begin looking for a firm to design your website, think about the image you want to portray for your business.
What is the first impression you want customers or visitors to have about your company, and what do you want your site to say about you?
Do you want clients to think your company is modern and on the cutting edge? Creative? Dependable? Traditional? You’re website portrays that image in a few micro seconds.
The First Impression is the Best Impression
A visitor’s first impression of a website sets the tone for the visitor’s future interactions with the site and with the company.
According to a group of researchers in Canada, you’ve got as little as one twentieth of a second (50 milliseconds) to make a great first impression with your website.
People form their opinions quickly about sites they see, although young people see much more detail in the first brief exposure. Informational content isn’t as important, but those initial impressions last.
According to scientists, people want to be “right” about their initial impressions, so a phenomenon called the halo effect comes into play. Once they get that gut reaction, they look for things that confirm that impression. So when they return to the site, they’ll find things that validate their first feelings.
The Importance of Web Design
Simply having a website is not enough in today’s competitive business world. Especially as resources become more limited, it’s important to invest in great web design to attract and keep customers.
Your online presentation is an important aspect of your business, and you want the appearance and functionality of your site to reflect your philosophy and your products in a way that is accessible and easy to use.
Small Businesses and the Economic Crisis
The current economic crisis can be a frightening time for any business, but is particularly stressful for small businesses. There is a great deal of uncertainty and many questions – can we attract any new customers? Is anyone going to be able to afford my product? Will our business survive?
Just remember that every other business and individual is also feeling the pinch. They want to find the right items to fill their needs without wasting money or time on irrelevant or non-vital products or services.