The health insurance industry has not been the first to jump onto the social media bandwagon. For a number of reasons, social media presents some problems for insurance companies, both in the marketing arena and the information arena. For example, there are a plethora of privacy regulations governing what can and can’t be exposed about [...]
Is sales a “numbers game” to you? If so, get ready to quadruple your work. Although working harder might be thought smart, hard work is not an effective substitute for working correctly. When you partner with The Sales Standard you’re reaching to sales, marketing, and Internet experts who are ready to take your sales to [...]
We’ve already noted how Apple – once the edgy, cool company for the outsider who was just slightly smarter than the average – is now the industry behemoth with the lion’s share of the market. But while Apple likes to promote itself as a freedom-loving, innovation above all company, that moniker applies only to the [...]
Apple has built its reputation on innovation, on breaking the mold, on thinking outside the box. But can they keep their outsider ethos when they are the standard instead of the new technology on the block? If recent and continuing developments with the Apple App Store for iPhone and the iPod TYouch are any indication, [...]
If you use iGoogle as your home page, either on a computer or on a smartphone, you may be interested in some great gadgets that can help you track business finance info easily and quickly. iGoogle is optimized for some of the smartphones, making it work more effectively on some than on others.
If you don’t use iGoogle, you may want to consider it, particularly if this financial information is as crucial to you as it is to many in the business world.
The Problem: You run a website that allows for user-generated content like job listings, rental properties, classified ads, personals or even UGC products (think eBay or Etsy). Thoughtless users, thinking only of themselves and the time they’re going to save, wreck your SEO by posting the same content they’ve put up on ten of your competitor’s sites. This creates duplicate content issues for you instead of that dream of Web 2.0 SEOs – free, unique content. It can definitely be frustrating.
The Symptoms: The search engines start by simply not listing your pages, but sometimes it gets more severe and whole subsections of your domain go unspidered or unindexed because the engines’ algos have determined that you’re a clearing house for material they’ve already seen and don’t need again. In rare cases, this might even cause completely unique, valuable material to be excluded from the visible SERPs.