Posted by Akshay Sura on Aug 07, 2010
The health insurance industry has not been the first to jump onto the social media bandwagon. For a number of reasons, social media presents some problems for insurance companies, both in the marketing arena and the information arena.
For example, there are a plethora of privacy regulations governing what can and can't be exposed about a specific patient. When you're on social media, you're about as public as you can be.
In a related ...
Posted by Akshay Sura on May 04, 2010
Steve Jobs recently penned a missive "explaining" Apple's reasons for failing to integrate Adobe's Flash technology (a
standard for games and entertainment online) into its iPhone, iPod and iPad devices.
His argument? Flash "falls short" of what it could be and what is needed on a mobile device.
What would Jobs have said if everyone jumped Apple's ship when their iPod batteries "fell short" of operating for more than a year? Rather than fix ...
Posted by Akshay Sura on Jan 11, 2010
Touch technology is the wave of the future of computing, and not just in handheld computing.
The introduction of HP and other Microsoft based tablets at the CES this month, along with the rumors of the new Apple tablet set to debut later in January represent only the latest in the touch world innovations.
HP has a whole line of touch computers, including a line of sleek desktops, as does Gateway. Printers are adding web access with touch ...
Posted by Akshay Sura on Oct 22, 2009
Consider: Some cell phone plans are offering Internet capabilities for only $10 a month. Each provider is announcing the availability of different types of Smart Phones on what is nearly a daily basis. Many people can access email easily on their handheld devices and will soon expect to be able to access other internet content wherever they are and whenever they want it.
What does this mean for the average business with a web presence? It means ...
Posted by Akshay Sura on Jun 22, 2009
Once you recognize the need for a good web design firm, how do you choose from among all the available companies?
Know Yourself
Before you begin looking for a firm to design your website, think about the image you want to portray for your business.
What is the first impression you want customers or visitors to have about your company, and what do you want your site to say about you?
Do you want clients to think your company is modern and on ...
Posted by Akshay Sura on May 04, 2009
The top android application a few months ago should give a very plain message to developers – Namco’s PacMan (yes, the classic arcade game) was the top Android download.
Although android smartphones can be powerful web browsers and business tools, many users like to utilize them for gaming as much as anything else, so free games that collect customer data, promote your brand or give customers access to products for purchase are popular ...
Posted by Akshay Sura on Apr 08, 2009
A great website with superior content goes a long way to getting your business recognized. But if you want to convert that customer contact into a sale, some businesses require a customer to find the brick and mortar place of business. Other customers need to know where to bring items for repair, and others just prefer to conduct their business in person.
Save yourself a lot of time and trouble giving directions by embedding a Google Maps ...
