Recently, Facebook and Twitter added location options. Twitter announced in April that they will allow users to attach metadata to tweets. This data could include location information.

Facebook is teaming up with McDonald’s in what some see as the future of location based social networking. When users check in at any nearby McDonalds, they’ll receive reward coupons for the restaurant.
With 100 million Facebook users who check or update their status from mobile phones every day, Facebook and McDonalds are both hoping the project takes off .

The first, smaller location based companies may be concerned about Facebook’s entrance into the market, given the size of the behemoth. Facebook is also planning to allow members to add their location to any status updates.

The early companies offer games, finding friends, and recommendations of places to visit. With the entrance of Facebook, there may be a quicker move toward targeted advertising and coupons from the businesses a person checks in, such as McDonalds.

For users, the value becomes not only the fun of a game, but an opportunity to get personalized deals. For advertisers, the opportunity to reach a specific niche helps them target their advertising dollars.

Should you jump on board location based networking? Many people predict that this feature will grow, particularly as more and more people begin using smart phones. Privacy and safety will be a primary concern for Facebook, as it has been for the smaller players in the business. However, more people being involved means the more concern about privacy and the more attention companies will pay to the issue.

So as a business, its worth watching location based social networking and its worth considering having a presence in the trend.

What Apple has introduced are some new ways to think about the tablet computer. There have been plenty of responses to the iPad discussing all the failings of the product, and that discussion is, in itself, a benefit to the format.

Pointing out the iPad failings (no Flash compatibility, necessity of a monthly fee for 3G network and on go the complaints) pushing the envelope in the area will make tablet computers increase functionality and features.

Decreasing the weight of tablets, increasing their battery capacities, and increasing speed will give tablets many possible uses. They are currently being used, in fact, for plenty of business functions, not just as readers for the average consumer.

Doctors see entering chart information on tablets as being a viable alternative to the large, rolling kiosks containing a desktop computer that are used in many medical offices.

Many mobile employees can benefit from the small size and simple functionality of the tablet.

However, there will need to be considerable increases in durability, expansion ports, and connectivity to make them a routine addition to many offices and briefcases.

The other benefit of iPad’s entry into the tablet/eReader market

The introduction of HP and other Microsoft based tablets at the CES this month, along with the rumors of the new Apple tablet set to debut later in January represent only the latest in the touch world innovations.

HP has a whole line of touch computers, including a line of sleek desktops, as does Gateway. Printers are adding web access with touch technology, and allowing printing directly from the web.

Additionally, you’re looking at faster cell phones with bigger screens, the netbooks, and the tablet PCs.

What does that mean for the web developer and the web commerce company?

More people will have quicker and more portable access to your websites. They’ll have the opportunity to interact with them in quicker, easier, more intuitive ways, if you’re ready to provide that capability.

For the web business concerned with ecommerce, think instant gratification for your touch customers. Is your ecommerce interface smooth and seamless? Will you be able to capture the customer’s purchase easily?

When developing for touch screens, remember that the input is very similar to mouse clicks, with only a few differences. However, you’ll want to make sure you allow for those differences.

For example, design your onscreen buttons slightly larger than you would for mouse clicks to accommodate fingers. You may also need to think about providing your own status feedback (loading, etc.) since the touch screens don’t provide that information.

While it’s useful to keep in mind that previous versions of the “slate” or “tablet” computer has not taken off with consumers, there’s no doubt that innovation in the mobile computing area is the current game.

With the indisputable success of the iPhone and iPod touch, technology companies seem to have the attitude that bigger will be better when it comes to portable touch screens. There’s no doubt that bigger will be better for many kinds of websites, especially those that are graphically and textually heavy like print news websites. Magazines and newspapers could benefit from larger tablet computers, as could many other sites.

Regardless of whether or not the tablet/slate computers take off, the touch technology is here to stay, and will only become more popular. Adjust and plan so that your website has a seamless ride into the touch era of computing.

First, when choosing a domain name, make sure to use a keyword or a variation of one of your keywords in the name. If your first choice is taken (and it likely will be), add a related word before or after the keyword.

For example, if you’re aiming to be the top seller of mardi gras beads online, mardigrasbeads.com is likely taken. Choose bestmardigrabeads.com, or mardigrapartybeads.com or a similar name. Look at alternative Top Level Domain (TLD) suffix, such as .net.

If you already have a company main page, you may want to set up another page to link to your home page and gather more hits. You may choose a blog, an ecommerce page, an article site for expert advice, a landing page or a forum. Any of these can be configured for the best SEO effectiveness.

Some basic hints are to use text rather than pictures when possible. Use text as links, don’t provide an image for the viewer to click. Put labels under the photos that spiders will pick up.

You’ll want to include a sitemap of your page, both HTML and XML. The search engines use the XML graphical representation of your site to gather information about your site; especially important if you have a new site.

Don’t use lots of Flash if you want to be highly ranked on the searches. Google and other search engines still can’t find the links and text hidden in a graphic format like Flash. The worst offenders are those who construct their sites with Flash – not search engine friendly.

Don’t duplicate content. In other words, don’t have the same paragraphs of text or the same articles on two different pages of your site, and don’t post an article on your site and submit the same article to a directory. Pages that duplicate content are ranked lower and a seen as less valid and valuable. Keep your content unique.

The professionals here at Webdatamation can make SEO work for you by using the best SEO practices when building your site.

Know Yourself

Before you begin looking for a firm to design your website, think about the image you want to portray for your business.

What is the first impression you want customers or visitors to have about your company, and what do you want your site to say about you?

Do you want clients to think your company is modern and on the cutting edge? Creative? Dependable? Traditional? You’re website portrays that image in a few micro seconds.

So know what sense you want to portray,  and decide on some of the basic information you want on your site.

Great Connection

You want a web designer who connects with you, who captures the essence of what your business is about. The right designer understands you, and understands the kind of impression you want to make on your clients.

Talk to several designers and look for a couple who seem to “get it,” to grasp completely what your business is about and who you are.

You want to work with someone who takes your ideas and expands on them in ways that are good for your business.

Evaluate Their Work

Once you’ve chosen a few web designers who seem promising, then you should evaluate their portfolio of websites.

Once you know they understand your requirements, you want to be sure they have the technical and design expertise to back their vision up with product. Look through the sites they have completed and see if there are features and designs that you like.

Ask the designers about their ideas for your website. What elements do they suggests? What kinds of graphics? What kind of layout? See which ideas you prefer.

Determine Costs and Timelines

When you think you’ve decided on a firm, then discuss costs and timelines. These are two important items that can make or break a deal.

With Webdatamation, you will get quality web design at a reasonable cost. We’ll work with you on meeting deadlines, and are very responsive to customer concerns.

For web designers who understand your business and understand all the technical aspects of web design, speak to the experts at Webdatamation.

In today’s business world, however, a having a web presence is a primary consideration for any business of any size, and should be a top priority.

Cost Effective Advertising

By using good search engine optimized copy and a great graphic design, you can attract people to your site, and keep them there. If you have an informative, useful site, other sites will link to it, giving you more free advertising. You can utilize a variety of different online tools such as videos, graphics, interactive games, calculators and photo collections that will help your customers and those who happen upon your site get to know your company and your products.

Building Community Connections

An effective website will help you make connections, both in your online business community and your offline community. When people can find your site easily, quickly learn about your company and what you do, and find a way to contact you, you have made great strides toward becoming integrated into the lives and lifestyle of virtual and actual neighborhoods.

New Means of Communicating with Customers

With a website, you have a simple way to gather information about your clients, such as their email address. Through utilizing this resource, you can direct promotional emails to your clients, run “web only” sales, and send them informational e-newsletters that provide information and promote your products.

Control Over the Message

With a website, you are in complete control over what image your business presents. Particularly for online businesses, you are able to create and preserve and image of your own making in a way that is difficult to do with traditional print advertising. A traditional brick and mortar business can use a website to extend and expand the business image they have tried to form in their store. The consistency will attract and keep customers.

If you aren’t satisfied with your business’s online presence, contact Webdatamation for ideas to fully utilize the online advantage of a business website.

“I’ll add you on Facebook!”

“Hey, we are Orkut friends!”

“I’ll subscribe to your RSS feed right away!”

You will agree, these are some of the most touted phrases that we use when we “network”. However, this is not the way the journey had begun. The transformation from toys to tools was a revolution that brought out a whole new “Social Economy” in “Social Networks”.

Emotions have been replaced by emoticons, expressions have given way to smileys and the English Language has seen drastic reforms in the present era. Yes, we are using a super condensed and more “expressive” way of communication, thanks to social networking.

Facebook, Orkut, Twitter and many others took birth in the World Wide Web and primarily made their presence felt as networking toys. Little did we realize then, about the enormous networking capabilities they had. Soon, along with inviting our near ones to hang out at a party, we were “inviting” them to our online profiles on these websites. There were friends, friends of friends; can I say an online “big bang”?

Yes, the concept might be surreal, but the sheer fascination and excitement to be a part of this revolution paved way for the dynamics of theses toys to mutate into tools. It would be quite difficult to point out the exact period when this transformation took place, but you knew it was there when you were networking more online rather than calling up or e-mailing the same people. Your business cards and identities changed during this era and now included information of your online profiles or networks.

“Human networks” is the word of the hour. We have been consistent in synthesizing our conversations through these digitally woven, close environments, with a wide array of inbound and outbound hyperlinks dominating our online presence. We are scheduling meetings, hanging out, having conversations, sharing interests, making a social statement in a world of our own. All these worlds come together in the digital universe. The good news is, we are getting addicted to it every day and striving to reach its epitome.

“To err is human…” What is human? Is it an online Avatar or the one who sits behind it and controls its actions? Are our online counterparts facing an identity crisis?

The principles associated with this new social economy have brought about the tools in toys and I am now a part of it. The trick of the trade is to propel your identity towards the proper direction and your intended audience.

Welcome to the world of social networking once again…have you noticed the change?

The Online Asbestos, Asbestos Cancer, & Mesothelioma Authority

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Attention and Economy may be two diverse terms but in the modern times is naturally amalgamating, with one becoming highly interdependent on the other. Let us consider an example to show you exactly how attention affects economy.

While searching for the latest book reviews or releases, how often do you navigate away from a page that does not contain the review of a book that you have been looking for? The chances are high. The fact is, with so many websites and blogs being continuously updated with information on your favorite genre(s), you do not bother to stick to a page and search for information that is not there in the first glance! It takes seconds before you decide to look for your information on a different website or a web page and navigate away from the present one if you are not satisfied with its content. In the process, have you noticed the crisis of attention?

If you observe closely, you will find that this attention deficit not only affects us, but also the organizations keen to reach out to you with their products or services. The moment you are navigating away from a page presuming that the information provided in it is not relevant, you are hurting their economics. Search engines, online retailers, blogs, and news sites are coughing up an overabundance of information for the end users or the consumers every passing hour. This can lead to a loose-loose situation where eventually, a consumer leaves a website, un-happy and a retailer looses business. The irony is, a consumer wants to spend money for a commodity, but does not have the correct retailer reaching out to him.

The entire idea behind attention economy is to create a virtual marketplace where consumers are presented with streamlined content that makes them feel happy and satisfied, in lieu of their attention. More specifically, consumers are made to consume advertisements however, in exchange of certain personalized services. For example, personalized searches, news, alerts and buying recommendations, to name a few.

You might have noticed the “sponsored links” in the Google search pages. You get to use the search feature of Google for free; however, you are being presented with some relevant advertisements based on your search keyword on the search results page. This is an excellent example that demonstrates attention economy in action.

One of the important aspects of attention economy relates to the fact that the consumer can exercise the power of his or her choice. Therefore, the consumer gets to decide where to devote their attention. Websites are also capitalizing on the “online surfing habits” of the consumer, thereby optimizing the way in which information may be sorted and presented.

One might probably argue with the usage of the word “Economy” here. Attention economy is different form its conventional counterpart in the way in which barter is established. The latter has a more explicit or direct form where goods and services may be bought or sold. However, in the former, there is no immediate buying or selling of commodity. The focus is more towards creating deterministic opportunities to sell.