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Every Word is a Keyword for ...*

Posted by Jeffrey Smith on Nov 09, 2008
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You have to look beyond keyword research if you want to be one of those companies that always appears at the top of search results. This implies knowing how to create traditional appeal in non traditional ways. However, what does that mean specifically? We know that doubling conversion does not necessarily mean you have to double your traffic. It means that you just have to create more lucrative cross-sections or co-occurrence of keywords (or ...

jQuery vs. MooTools

Posted by Akshay Sura on Oct 15, 2008
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JQuery was developed by John Resig at BarCamp NYC and was released on January 2006. It is a lightweight JavaScript library that assists in the rapid development of powerful client side scripts. Interaction of JavaScript with the underlying DOM (HTML) of the web page and its associated CSS in a more procedural manner is basically what JQuery has to offer. JQuery is dual licensed under the GNU General Public License and the MIT License and is ...

SEO Tips for Developing ...*

Posted by Jeffrey Smith on Oct 12, 2008
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There are some things that really work in tandem withSEO there are other components that just scratch the surface when it comes to overall effectiveness. We know that timing and layers all play their role, but knowing when to do something and how are the true qualifications of developing results that transcend just being a part that ultimately serve the whole. Building and leveraging website authority is on of such things which is why we ...

Linked, Tagged, Tweeted, and ...*

Posted by Eric Ward on Sep 30, 2008
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As link builders, one challenge we all have is showing our clients evidence that our work is having the effect we said it would.  What would make this part of the process easier is if there was one single universal tool that could identify every single instance when a site is mentioned, linked, tagged, tweeted, or feeded.   The sheer size of the web and the volume of new content every day make such a tool impossible, but a few weeks ago ...

The Quality of SEO Matters

Posted by Jeffrey Smith on Sep 26, 2008
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The quality of SEO matters now more than ever. With constant revisions to dated algorithms, search engines are savvier than ever in discovering sites that lack the proper quality to rank competitively. In the not so distant past, obsession with the home page, tons of off-topic links bullied their way past search engine algorithms, now, those days are drawing to a close. Search engines, like people have become fussy readers with a preference of ...

Politics Never Smelled So ...*

Posted by By Saul Hansell on Sep 25, 2008
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If Senators John McCain and Barack Obama actually do debate Friday night, you will be able to watch what thousands of viewers think of their verbal sparring almost as they talk. Twitter, the service that lets techno-hipsters broadcast their thoughts in 140-character bursts, is setting up a special politics page to make it easy to tune into the chatter. At midnight Thursday, the company is launching election.twitter.com, the first specialized ...

Keyword Exercises for SEO

Posted by Jeffrey Smith on Sep 25, 2008
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Don’t be fooled by people trying to tell you that tracking SEO metrics based on keywords and keyword performance is obsolete. Keywords and the traffic they produce are alive and well and depending on the position (above the fold or below the fold) and the percentage of traffic they receive is tangible to assess conversion and performance benchmarks. Over 80% of consumers hot on the trail of a product or service have a higher propensity of ...