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Tag Archive for ‘Search’ rss

Sitecore Lucene Search Index

Sitecore has been using Lucene search since version 5, which used the Sitecore.Data.Indexing namespace and Sitecore -> Indexes section in the Web.Config. Starting in Sitecore 6.4, they introduced a new Search namespace – Sitecore.Search, this uses the Sitecore -> Search -> Configuration -> Indexes section in Web.Config. From what I know, Sitecore recommends using the [...]

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Google Scores “Instant” Home Run

While Bing by Microsoft seemed to some like a huge step forward in the search world, Google’s Instant is a whole new world of search. Rendering the “enter” key nearly useless, Instant anticipates your query and combines its Google Suggests recommendations that would appear as you typed in past queries with an instant live search [...]

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Get More Results With Long Tailed Key Words

If you are like most businesses with an internet presence, you have already researched a few basic keywords that describe your site. Hopefully you’ve integrated those keywords into the copy on your website to optimize your site for high results in searches for those words. But don’t let your SEO efforts stop there. Searchers on [...]

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Keep SEO Ready for Google’s Caffeine

Microsoft made some major strides in the search engine world when it introduced Bing in June of this year, but Google is still the number one search engine in the world.

As we all know, Google is committed to retaining that top billing, and they have responded to Bing and created some innovations of their own. Bottom line for both search engines is more relevant results for their users, and that means that SEO – search engine optimization — is even more important than ever.

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Small Businesses and the Economic Crisis

The current economic crisis can be a frightening time for any business, but is particularly stressful for small businesses. There is a great deal of uncertainty and many questions – can we attract any new customers? Is anyone going to be able to afford my product? Will our business survive?

Just remember that every other business and individual is also feeling the pinch. They want to find the right items to fill their needs without wasting money or time on irrelevant or non-vital products or services.

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Cloud’s the word for SEO

SEO is all about optimizing ones website to the highest order of ranking in the search results. Consequently, if your website can manage to achieve that position, its impact on your business will be profound. However, the bad news is, there are very few people who actually realize its importance.

There are a number of strategies through which one can optimize their own website. Of these, the one that is worth mentioning is the “Cloud”. Many of you might have this question in your mind as to, “what is a cloud?” and “what does a cloud has to do in SEO?” Well, let me throw some light on this. Clouds can be of many types, such as, profile clouds, link clouds, content clouds and so on. However, the most commonly, or rather the only form of cloud used or discussed in the SEO works is the tag cloud. When you are looking in some website page, you must have come across a section headed “Tags”. Under this head you will see a bunch of words, placed one after another, some appearing small in size, whereas, some big and bold. The difference in the size is dependent on the number of times each word or tag has been associated with an item. This whole section is called ‘word cloud’ or sometimes called ‘tag cloud’. In general, the tag cloud helps a visitor to have an idea about the well-liked tags that are present in that particular site. The individual word or tag is actually linked to a page where you will get contents related to the tag you clicked.

This has been a very useful tool for search engine optimization and is gaining widespread acceptance by websites who want to optimize their keywords for search engines. Actually, the whole idea behind a tag cloud is to help you “visualize” content that is most relevant to a websites based on certain keywords or the keywords you searched for.

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