Posted by Akshay Sura on Nov 30, 2009
After you've researched and chosen the most powerful keywords and long-tailed phrases to draw primary and secondary traffic to your website, there are steps you can take to build an SEO friendly site that catches the attention of search engine spiders.
First, when choosing a domain name, make sure to use a keyword or a variation of one of your keywords in the name. If your first choice is taken (and it likely will be), add a related word before ...
Posted by Akshay Sura on Sep 15, 2009
If you are like most businesses with an internet presence, you have already researched a few basic keywords that describe your site. Hopefully you’ve integrated those keywords into the copy on your website to optimize your site for high results in searches for those words.
But don’t let your SEO efforts stop there. Searchers on the internet are becoming more particular – they don’t want to comb through so many results. Many know that ...
Posted by Akshay Sura on Sep 10, 2009
Microsoft made some major strides in the search engine world when it introduced Bing in June of this year, but Google is still the number one search engine in the world.
As we all know, Google is committed to retaining that top billing, and they have responded to Bing and created some innovations of their own. Bottom line for both search engines is more relevant results for their users, and that means that SEO – search engine optimization -- ...
Posted by Akshay Sura on Mar 10, 2009
The current economic crisis can be a frightening time for any business, but is particularly stressful for small businesses. There is a great deal of uncertainty and many questions – can we attract any new customers? Is anyone going to be able to afford my product? Will our business survive?
Just remember that every other business and individual is also feeling the pinch. They want to find the right items to fill their needs without wasting ...
Posted by Akshay Sura on Jan 26, 2009
SEO is all about optimizing ones website to the highest order of ranking in the search results. Consequently, if your website can manage to achieve that position, its impact on your business will be profound. However, the bad news is, there are very few people who actually realize its importance.
There are a number of strategies through which one can optimize their own website. Of these, the one that is worth mentioning is the “Cloud”. Many ...
Posted by Akshay Sura on Dec 29, 2008
Search Engine Optimization or SEO, now days, has become a very important and crucial part of online marketing. Most of the web users depend on these popular search engines in order to have an answer to their queries. In such circumstances, it is very important for the website owners to market their online ventures properly by the help of the search engine marketing services. These marketing services help websites to secure a higher order of ...
Posted by Akshay Sura on Dec 17, 2008
I know there is a META tag module but based on our SEO requirements we had to implement it differently. We defined attributes in the base template which will hold values for the META tags.
Then in our base layout we retrieved values from the current item in to the meta tag definitions. Here is some sample code:
<title><%= Sitecore.Context.Item["Page Title"] %></title>
<meta id="MetaDescription" name="<%= ...
