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Obama and the Internet

by on Mar 30, 2010 (0) Comments

Although much of the media attention Barack Obama is receiving now is focused on his governance and Health Care, it’s important for other politicians and businesses alike to keep in mind the paradigm shift of the Obama election. Obama transformed campaigning and politics through his use of the Internet as a campaign tool. He did [...]

Tablet Computing

by on Feb 10, 2010 (0) Comments

Since the release of the Apple iPad, there’s been renewed attention focused on the tablet computer format – a format that has been around for some time, despite Apple’s attempts to make it seem like an Apple innovation. What Apple has introduced are some new ways to think about the tablet computer. There have been [...]

We Need Reviews on our Firefox Add-on

by on Mar 20, 2009 (1) Comments

Here is the link to our Add-on (Current Site IP): https://addons.mozilla.org/en-US/firefox/addon/11036 We need you to add a review to our Add-on so that it will be published. Short description how users can post reviews: Users must register on Mozilla Add-ons. After successful registration you can see extensions which are in sandbox. They are labeled “experimental”. [...]

GNU IMAGE MANIPULATION PROGRAM (GIMP )

by on Mar 09, 2009 (1) Comments

At a time when the global economy is going through a recession, using an open source program can be like a “bridge over troubled waters” over licensed software. This effectively will bring down the expenses of you or your company. I won’t say that each every software we use has an equally effective open source program but yes, it is true in case of Adobe Photoshop. The GNU Image Manipulation Program or more popularly known as the GIMP can be the open source alternative to Adobe Photoshop.

Getting Your Keywords Right

by on Jan 19, 2009 (0) Comments

Selecting the right keywords is the first and foremost thing to be considered in the optimization process. If the selection of keywords is not done properly, it would not maximize the return on investment (ROI) on the website promotion.

There are a number of misconceptions in selecting the right and relevant keywords, which, if not checked, can ruin the entire optimization process. Among the various misconceptions, the most common one is that bigger keywords are better. However, this is not true always. Suppose you are a life coach and you are trying to optimize your personal life-coaching website. Therefore, in this case, you can use “life coach” as the appropriate keyword for the site, which is small yet carries a lot of meaning to it.

Keywords should be very specific and should flawlessly relate to the products or the services that are being offered. One can even use keywords in phrases, but the phrases should be in small meaningful sentence format. Moreover, keywords should be such that have high frequency demands and low competition. High keyword frequency can also be defined as those, which are entered in the search bar while searching in any search engine and can draw high traffic. On the other hand, low keyword competition indicates lower number of websites using the same keywords to draw visitors.

Another Intro to Sitecore

by on Oct 29, 2008 (0) Comments

Content Management Systems are everywhere. Marketing analysts, subject matter experts and website administrators are all switching over to CMSs in unison for a lucid separation of presentation from content on their website and/or web service, with more control on the latter. This in turn facilitates reduced IT expenditures for your organization, ensures steady yet consistent content life cycle management and streamlines the target audience to desired areas. Sitecore is one such flexible CMS that seems to fit the above requirements.

Sitecore is based on the .NET technology. Setting up and deploying Sitecore is quite straightforward and you can get started with creating your new website rightaway. Sitecore is totally committed to the .NET framework and hence provides regular stable releases and updates thus complimenting the latest releases of .NET, Visual Studio, SQL server and Windows server.

Getting Your Site to Play Well With All Browsers

by on Oct 24, 2008 (0) Comments

A customer is visiting your e-commerce Web site. She’s decided to do more online shopping this holiday season to save on gasoline and find the lowest prices. She’s using a Mac running Safari, but your site is optimized for Internet Explorer (IE) 7 and your development budget is mainly focused on preparing for IE 8. She selects a few products and heads for the shopping cart, but the “checkout” button isn’t available. Frustrated, she’s off to another site. You’ve lost the sale.

IT managers are now working feverishly to avoid this type of incident, which underscores a current fact of life for Web site designers, Web application developers and your entire IT department: Web pages can look and perform differently from one browser to another.